SuccessFactors, Inc., a global company specialized in business execution software, recently published the results of the study “How Companies Leverage Business Execution Software to Drive Excess Shareholder Return”, completed in collaboration with The Wharton School, University of Pennsylvania and Graduate School of Business at Stanford University. This study shows that companies tend to achieve higher industry-adjusted stock returns when they set and align goals, rate users on the achievement of these goals, used more variance in performance feedback, and leverage business execution software to increase their ability to execute (SuccessFactors, 2011).
Good news for IT industry budgets and spending are increasing this year. According to Wedbush’s survey of 100 IT project managers some of their conclusions are:
- 77 percent of respondents expected IT budgets to rise 8 percent in 2011.
- 59 percent of respondents said they would purchase tablets in the next year, but only 29 percent of those surveyed thought they would replace notebooks. PC demand appears to be solid in business technology.
MIT Sloan Management Review, in partnership with the IBM Institute for Business Value, conducted in 2010 a survey of nearly 3,000 executives, managers and analysts working across more than 30 industries and 100 countries, aiming to help organizations understand the opportunity of information and advanced analytics.
One of the key functional areas in the modern organizations is the IT department. Establishing a streamlined performance management framework can be of critical importance for many organizations in order to optimize the benefits of IT performance and achieve value from their investment.
Exploring the fundamentals for marketing performance management is an interesting journey, as it outlines the conditions that enhanced the adoption of a culture oriented towards performance in marketing and, not less important, the confirmation of marketing’s strategic role in organizations.