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Strategy

> Editorials

  • The structure of a high performing landing page

    The structure of a high performing landing page

    In the previous articles about Online Audience Optimization, we discussed online strategy, the mobile user’s perspective and how to increase website performance. Now I think it’s time for a better picture of how to create a high performing landing page.
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> Articles

  • Strategic planning in education: Webster University Case Study

    Strategic planning in education: Webster University Case Study

    As one of the most culturally comprehensive and diverse university in the world, Webster University has devised a Strategic Plan to fit its global perspective on academic excellence. The university’s newly formulated plan embraces the institution’s global vision on an international student experience that leads to successful professional formation.
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