Marketing – the M in empathy, for customer service
Marketing at its core is based on thinking about one’s business in terms of customer needs and satisfaction.
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Marketing at its core is based on thinking about one’s business in terms of customer needs and satisfaction.
“Connect the dots between individual roles and the goals of the organization. When people see that connection, they get a lot of energy out of work. They feel the importance, dignity, and meaning in their job.” – Ken Blanchard, author and management expert.
Organizations regularly fight to be the best on the market, to have a good share and also attract more & more customers with high-quality products and services.
Why is marketing an essential activity for each and every company?
It is becoming increasingly frequent to see large companies taking steps towards improving the overall level of employee performance and focus more on talent development, but how far are they faring when it comes to actually investing in such projects?