Get the opportunity to grow your influence by giving your products or services prime exposure with Performance Magazine.

If you are interested in advertising with Performance Magazine, leave your address below or contact us at: marketing@smartkpis.com.

Advertise with us
logo1 KPI Certified

Top 5 KPIs for SEO campaigns

FacebooktwitterlinkedinFacebooktwitterlinkedin
seo kpis

In our opinion measuring SEO results is more difficult than building a single graph. An interesting approach of Top 5 KPIs for SEO campaigns is provided by Anna Lewis.

1. Keywords rank – Keywords are  the method of choice for SEO measurement. It shows how much your target keywords have improved or dropped in the search engines throughout the SEO project, and higher ranks is what you’re doing SEO for.

2. Traffic volume – Traffic is the result of Natural search.Dragging the input from web analytic’s package shall give you traffic trends, letting you compare them with SEO project data. Traffic is important, but think about quality not quantity.

3. Non-brand organic traffic volume Leading on from looking at your total traffic  to measure traffic on your non organic brand will provide a better understanding of how SEO keywords are performing.

For more details see the Econsultancy’s Blog.

References:

Image Source:  

Free webinar: Understanding Key Performance Indicators
Net Promoter Score Data Gathering in Practice
free

Tags: ,

THE KPI INSTITUTE

The KPI Institute’s 2019 Agenda is now available! |  The latest updates from The KPI Institute |  Thriving testimonials from our clients |