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In the second week of March 2010, Facebook surpassed Google in the US and became the most visited website for the week, according to a report from Experian Hitwise, a global information services company. Facebook accounted for 7.07 % of all Web traffic in the United States in that week, while Google accounted for 7.03 % of all traffic. This marks the first time Facebook has posted a weekly traffic volume over Google.
1 smart guerrilla marketing campaign. The buzz goes on …
Merkle, a US based provider of fully integrated customer marketing solutions, released at the beginning of 2010 a ten page report with the title “View from the Social Inbox 2010 – Actionable Information for Marketers“.
Performance measurement and reporting for control is not the sole purpose of tracking results against targets. One of its very important dimensions is that of enhancing accountability towards stakeholders; in private-owned organizations, reporting is directed mostly to shareholders and managers, whereas in governmental institutions, communication is directed towards the entire community served.