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Educational spending in the Netherlands – a thorough analysis of the indicators

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Education investment KPIs

According to a new press release from Statistics Netherlands, “in the period 1997–2007 real expenditure by subsidized educational institutes increased by 9 billion euro, from 20 to 29 billion euro. Some 3.2 billion euro can be attributed to changes in demography and participation in education, and 5.8 billion euro to increased spending per participant” (Statistics Netherlands, 2010).

Facebook overtakes Google, becoming the most visited website in US . For now…

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Online KPIs

In the second week of March 2010, Facebook surpassed Google in the US and became the most visited website for the week, according to a report from Experian Hitwise, a global information services company. Facebook accounted for 7.07 % of all Web traffic in the United States in that week, while Google accounted for 7.03 % of all traffic. This marks the first time Facebook has posted a weekly traffic volume over Google.

Guerrilla Marketing Metrics – Heineken Italy Activation Campaign – AC Milan Real Madrid 21 October 2009

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  • 1136 event participants
  • Over 1.5 million live TV spectators on SKY Sport
  • 10 million news TV spectators
  • Over 5 million unique visitors on the internet in the two weeks after the event
  • A wave of fan comments on blogs, forums and social networks….difficult to count.

1 smart guerrilla marketing campaign. The buzz goes on …

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