Four key concepts that the team behind the Henkel name have defined in order to ensure a successful implementation of their new strategy. Their main goal at the moment and for the years to come is to become a global leader in brands and technologies. Henkel was founded in 1876. Since then, the company has occupied leading positions in the consumer and industrial businesses with brands such as Persil, Schwarzkopf and Loctite. With over 46.000 employees worldwide, the company is highly focused on achieving results in all departments, thus being categorized as one of the most aligned German-based companies in the world.
First, what is Google Analytics all about? The core activity of the site is that of monitoring how many visitors a website receives, by providing elaborate statistics. It also provides a great number of tools to choose from when customizing a website. Moreover, the platform can turn out to be even more valuable for those users who have display ads and want to know exactly how popular they are.
How can companies explain when things don`t go as expected? Their potential customers want to buy brands, not products. That is the reason why in order not to lose out on these people, a company has to articulate not what it does, but the reason why it exists.
When managing an organization as large and as complex as the FBI, it’s not enough to have only a defined mission and a set of priorities. In order to turn it into an intelligence-driven, threat-based entity, a definitive strategy is required. After the 9/11 attacks, the FBI Director, Robert Mueller, published a list of priorities, which clearly showed that the Bureau’s intention to fight terrorism was the main priority. But the list was not enough for a long-term organizational change; therefore, a new strategy was needed.
Striving for continuous improvement represents the most difficult task that a company is faced with in its road to achieving, and more importantly, maintaining organizational performance. Firms improve their performance by adapting business processes to their specific needs so that they can perform effectively and efficiently.
