What Happens When GenAI Meets Business Strategy?
As a senior lecturer and principal research scientist for the MIT Sloan School of Management, Dr. George Westerman is a veritable authority in bridging executive leadership and digital innovation. So when he talks about how generative AI (GenAI) affects business strategy, we would all do well to listen.
In this lecture, Dr. Westerman demystifies GenAI from a management perspective. He also invokes his eponymous philosophy: Westerman’s Law or The First Law of Digital Innovation, which states, “Technology changes quickly, but organizations change much more slowly.”
With how quickly GenAI is evolving, integrating it into your business strategy is equal parts challenging and risky. Watch Dr. Westerman navigate this dilemma.

Tags: AI, artificial intelligence, Business Strategy, GenAI, generative AI, generative artificial intelligence, Strategy