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Posts Tagged ‘QUALITEST’

QUALITEST: Evaluating and measuring quality performance in the tourism industry

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Performance Management Tourism

For a lively and ever-changing industry in terms of product and service offers such as tourism industry, the general term of “quality” stands for the very cornerstone of each business run in this segment. A variety of tools have been developed so far in this respect, all of them directed to evaluating and measuring  customer satisfaction by direct or indirect methods, such as surveys.

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