All organizations are based on the same ground principle: communication. In order to master the art of communication in the business world, it is necessary to possess knowledge regarding the various processes that help the communication flow within the company and that are based on this concept at the same time. Communication in organizations may be defined as a frame for other organizational processes, including leadership, teamwork, organizational activities and management.
Data visualization is an important part in reporting performance, as it can enhance a fast and clear understanding of the situation. However, poorly designed graphs can create confusion. The best way to reflect results is to keep the graphic representations as simple as possible and to provide the most relevant information for the reader.
How can companies explain when things don`t go as expected? Their potential customers want to buy brands, not products. That is the reason why in order not to lose out on these people, a company has to articulate not what it does, but the reason why it exists.
“There are no secrets to success. It is the result of preparation, hard work, and learning from failure.” (Colin Powell)
What FINAO stands for? It is an acronym for Failure Is Not An Option. In the military or in hospitals, indeed failure cannot be an option because there are so many lives depending on every decision.
Oftentimes, maybe due to the fact that increasing pressure is put on marketers to show in numbers the results of their actions and the budget they consume, companies strive too much to measure their marketing performance and forget or find it hard to actually manage it.