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    Posts Tagged ‘Google’

    2010 top 50 most attractive employers in the world

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    2010 top 50 most attractive employers

    There is no doubt that finding and attracting the best talent is a top priority for today’s organizations, especially for those activating in the global competitive markets. While attracting best people depends on the company’s image and how it is perceived as an employer, employer attractiveness studies are of great interest to inform both the employers on their image in the labor market and the employees on their decisions to choose a company.

    Google Price Index – a new KPI for mapping inflation trends using web data

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    google price index

    According with a recent article published by Harding (2010) in the Financial Times citing Google’s Chief Economist, Hal Varian, Google is currently developing and testing a new daily measure of inflation using web data.

    Google Price Index (GPI) is envisaged to provide accurate daily statistics of the inflation trends for the products and services transacted via web, and could one day provide an alternative to the Consumer Price Index (CPI), once with the generalization of the online shopping.

    Measuring loyalty with KPIs: Facebook vs. Google

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    Online KPIs

    According to a report from global information services company Experian Hitwise, Facebook visitors are more loyal to News and Media websites than are visitors from News.Google.com. “In particular, among the top 5 Print Media websites in the week ending March 6, 2010, 78% of Facebook.com users were returning visitors compared to 67% from Google News. The figures are almost identical for Broadcast Media, with a 77% returning rate for Facebook.com compared to 64% for Google News.”

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