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Posts Tagged ‘The Future of Tech Marketing’

Tech marketers’ expectations as return of their investment – Top marketing priorities for 2010

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Tech marketers’ ROI expectations

The results from the annual Marketing Survey conducted by Unisfair reveal interesting findings regarding what marketers see as top priorities for the year 2010 and what they expect to obtain from their marketing efforts. As the study shows, it seems that traditional marketing goals such as customer retention and brand awareness lose ground in favor of the generation of as much as possible sales leads.

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