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About Balanced Scorecard and Customer Relationship Management with Adriana Knapkova, Lubor Homolka, Drahomira Pavelkova at the PMA 2014 Conference

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Adriana Knapkova, Lubor Homolka, Drahomira Pavelkova at the PMA 2014 Conference

The presentation “Utilization of Balanced Scorecard and Customer Relationship Management and the Effect of Their Joint Use on the Financial Performance of Companies in the Czech Republic” was offered in the second day of the PMA 2014 Conference by Professor Adriana Knapkova, Vice dean of Faculty of Management and Economics,  prof. Dr. Ing. Drahomíra Pavelková and Ing. Lubor Homolka, from Tomas Bata University in Zlín.

Ahmad Maharma and Yahya Saleh present the development of a business performance management model, at the 2014 PMA Conference

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Ahmad Maharma Yahya Saleh PMA 2014 Conference

On the 2nd day of the PMA 2014 Conference Ahmad Maharma along with Dr. Yahya Saleh, Assistant Professor at the Industrial Engineering Department of the Palestinian An-Najah National University presented the development of the business performance management model for the Patel Group.

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